Dr.
Michael Bruce teaches graduate and undergraduate courses in marketing,
research methodology, marketing research, and statistics at
Anderson
University in
Anderson,
Indiana. He
has taught both undergraduate and graduate courses at
Geneva
College,
Maryville
University,
Saint Louis
University,
University of
Pennsylvania,
Robert
Morris
University, and
Webster
University. In
addition, Dr. Bruce has taught internationally with the Pacific
Institute of Business Management at Petroleum
College,
Chongqing, China and The
School of Management of China Economic and Trade Commission located in
Chengdu. He has
also consulted with an international non-government organization (NGO)
in southern Africa. Dr. Bruce
has taught in the Netherlands with the International
Business Institute. He has worked for more than 16 years in both small
and large companies like Wendy's, Southwestern Bell Telephone, North
American Rockwell, and Funseekers, U.S.A. , with
experience in marketing, management, and information systems. His
consulting experience includes advertising research, marketing
research, and customer satisfaction measurement with companies and
non-profit agencies. Dr. Bruce and his family live in
Noblesville,
IN.