Organizational Behavior - BSNS 6210
Dr. Kyzr-Sheeley
Spring 2007
Links to Additional Course Readings:
Bringing True Customer Focus Into Reality
Gilbane Runs Its Business Based On Customer Feedback
Loyalty - Seeing Is Not Always Believing
Customer-Focused Not Just In Word, But Action
Employee Life Cycle Not One Of Burn-And-Churn
Top 10 Reasons To Measure Both Customer And Employee Loyalty
Customer Satisfaction: How Big Are You Thinking?