COURSES TAUGHT

 

UNDERGRADUATE

 

BSNS 1050  Business As a Profession

        Syllabus

        Power Point slides

        Study Guide for Exam II

        Study Guide for Exam III (Final)

        Reaction Paper Guidelines

 

BSNS 3210  Buyer-Seller Relations

        Syllabus

        Prospects Called On

        Sales Presentation (in-class) Guidelines and Grading

        Selling Experience (outside of class) Guidelines and Grading

        Exam III study guide

 

BSNS 4250  Global Marketing

        Syllabus

        Assignment Schedule for 2008

        Review for Exam I:  Chs. 1-4 (Friday, February 8)

        Review for Exam II:  Chs. 5-9 (Wednesday, March 5)

        Review for Exam IV:  Chs. 14, 15, 16, 18 (Tuesday, May 6, 2008, 11:40 a.m.)

 

BSNS 4440  Senior Marketing Seminar

        Syllabus

        Resume Guidelines

        Cover Letter Guidelines

        Portfolio Guidelines

        Portfolio Scenario

        Portfolio Review Schedule, 2007

        Portfolio Evaluation Criteria (your grade from your Professors)

        Portfolio Review Evaluation Criteria (your grade from your interviewer)

        Review for Final Exam

        Marketing Advisory Board Directory

        Career Fairs, Spring 2007

 

GRADUATE

 

BSNS 6350  Marketing Strategy (M.B.A.)

        Syllabus & Schedule

        Review for Exam 1:  Chapters 1-7

        Syllabus options (objectives & evaluation)

        Case Analysis Rubric

        Current Events Rubric

        Marketing Audit Rubric

        Marketing Plan Rubric

        Strategic Flow Process

        Marketing Terminology

        Marketing Plan Guidelines

        Case Notes

               IKEA

        Marketing Audit Example and Information

 

BSNS 7090  Best Practices in College Teaching (D.B.A.)

        Syllabus

        Daily Schedule – Master (Tuesday through Saturday)

·      Day 1 Activities & Readings

·      Day 2 Activities & Readings

·      Day 3 Activities & Readings

        Daily Point Evaluations

        Assignment Descriptions of All Assignments

        Group presentation rubrics

·      Teaching event

·      Assessment event

        Lough article

        Knowles article

        Newton article

        Saunders article

 

BSNS 7851 and 7852  Teaching Practicum in Marketing and Management (D.B.A.) – Year-long course

        Syllabus

        Grading Rubric for Course Syllabus

        Grading Rubric for Classroom Assessments

        Research Paper Guidelines and Grading Rubric